I’ve landed myself an interview for an associate art director position. I am stoked, as I have been wanting to get back into magazines, and this is my first portfolio showing. What are your thoughts as far as what I should present in the printed portfolio in comparison to the e-mailed work samples? Do you think they're expecting entirely new content or do they mostly want to discuss what they've seen and, when applicable, review it in its printed & bound form? —Looking for Work in All the Right Places
Dear Looking: If you have any excellent additional samples, include them in the portfolio. But if what you already emailed is your best work, just go in with the printed versions and let them digest those. You are right that they will be ready to talk about the whys and hows of what you already sent. Never add samples just for bulk—only include top-notch work. And good luck. PEP
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