Alums on camera: Joe Wiesenfelder

It's always a kick when I turn on the TV and see an alum being interviewed as an expert. Tonight, it was Joe Wiesenfelder (89) of cars.com. Joe was interviewed on the CBS Evening News—this is the third time I have seen him there. This time, the story was about Ford's emergence as a serious competitor in the current car market.

Joe said:

"They [Ford] have to convince the consumers that they make good reliable cars and that is, in some ways, harder than making good, reliable cars," said Joe Wiesenfelder with Cars.com. "It takes a long time."

See the entire story here.